a way forward
There’s no shortage of outdoor recreation in the Pine Tree State, but there’s still plenty of potential. That’s why we’re blazing a trail for Maine’s outdoor recreation economy — not only to sustain it, but to help it grow for years to come.
The Roadmap is a guide for thinking about the next ten years of Maine’s $3.3B (and growing!) outdoor recreation industry. It will identify trends, challenges, and opportunities for sustainable growth and diversification of the outdoor recreation economy.
we want to hear from you
The outdoor recreation economy makes an impact that reverberates across the state. This Roadmap will affect everyone in Maine, including you. That’s why we want your input, to help us make this Roadmap work for all Mainers.
partner with us
You — yes, you — can help shape Maine’s Outdoor Recreation Economy. What’s your favorite outdoor experience in Maine? What current outdoor recreation programs or initiatives are working well? How do you think we can supercharge the outdoor sector in Maine?
If you are a volunteer-led or limited-resourced organization and want to partner with us, please check the Plan Ambassador box below and we will reach out to discuss how we can work together.
Fill out the form below to have your voice heard!
Thank you for your submission!
Latest NEWS
In the News
The next engagement phase of the Roadmap project is a series of in-person workshops aroundspecific topics that have emerged through data analysis and interviews. The sessionsare facilitated, action-oriented workshops that will help build ideas into concretestrategies to support the Roadmap.
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In the News
Maine Outdoor Brands, the University of Maine, and the Maine Office of Outdoor Recreation have joined forces to initiate the Maine Outdoor Recreation Economy Roadmap, an initiative set to catalyze sustainable growth and diversification within Maine's vibrant outdoor recreation industry.
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In the News
Outdoor recreation contributed $3.3 billion to Maine's economy in 2022 — nearly 4% of the gross domestic product — and now stakeholders have joined forces to grow the that amount. (Mainebiz)
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In the News
Maine’s outdoor recreation economy surged 16.5% in 2022 to generate $3.3 billion in gross domestic product, a new report by the U.S. Department of Commerce shows. (Mainebiz)
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In the News
Outdoor recreation accounted for $3.3 billion in economic activity, or nearly 4% of the state's GDP. That's the 6th-highest percentage of any state. (Portland Press Herald)
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In the News
Governor Mills has unveiled a new domestic trade program to help Maine businesses grow and thrive. The program itself is modeled off an initiative that helped outdoor rec company Flowfold “increase its exposure, strengthen brand recognition, and secure new sales outside of the state.”
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In the News
The University of New England (UNE) recently announced a “new pioneering bachelor’s degree in outdoor business and innovation.” It’s a new first-of-its-kind major that will offer paid internships and experiential coursework to grow the next generation of leaders in Maine’s outdoor industry.
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